Healthcare UX

We believe innovative human-centered solutions contribute to better healthcare to the whole world. This could be achieved with the help of User Experience Research and Design.

Why Healthcare UX?

  • We enjoy solving problems that affect people’s lives
  • We have a long experience working on many successful healthcare products
  • We understand the main gaps in the Healthcare User Experience.
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What are the known gaps in Healthcare UX?

  • Healthcare is a very critical domain. Any misrepresentation of the key players’ needs and aspirations could lead to undesired and even life-threatening consequences.
  • Lack of considering patients and their actual needs leads to insufficient medical products.
  • Design is usually overlooked which leads to unusable healthcare products.
  • Too many isolated Hospital Information Systems and applications with no consistency and almost no standards.

A Typical Healthcare Ecosystem

Healthcare is a huge social system with many participants and roles dedicated toward the recovery of individual and social health. 

 

Healthcare Digital Front Door Experience

Patients

Healthy patients, chronically ill patients, patients with temporary conditions, and more.

Physicians

Primary care, family doctors, specialists, consultants, and more.

Other medical staff

Nurses, assistants, technicians, and more.

Other non-medical staff

Front-desk, insurance representatives, regulatory compliance officers, and more.

Information Technology

System administrators, IT infrastructure specialists, database administrators, developers, technical support staff, and more.

Management

Medical officers, department heads, and more.

Maintenance

Maintenance and support teams.

Accounting

Auditors, accountants, and more.

Our Main Objective in Healthcare

Our goal is to create a unified healthcare experience on all levels and touchpoints to meet all key players’ needs and expectations through the following layers:

The Return on Investment (ROI)

Digital Transformation + Seamless Patient-Centered Experience

What we offer for Healthcare

User Experience (UX) Optimization

A continuous delivery approach for Research and Design in:

  • Web-based Applications 

  • Mobile Apps

  • Medical Devices

  • Wearable Devices

  • Voice User Interface – VUI

  • AR – VR – MR – XR

Patient Walkthrough, Caregiver Workflow, and Healthcare facility UX Service Design

User journeys for key players:

  • Patients

  • Clinicians

  • Caregivers

  • Non medical staff

Healthcare and Accessibility Considerations

Complying with:

  • HIPAA: Health Insurance Portability and Accountability Act

  • HL7: Health Level Seven

  • WCAG 2.0: Web Content Accessibility Guidelines

  • HPFB: Health Canada’s Health Products and Food Branch 

  • PHIPA: Ontario Personal Health Information Protection Act